Nicole joined the 300Brand family of companies in 1997 and helped to build the organization since its founding, supporting clients including Dell EMC, Citrix, Red Hat, RSA, Okta, ServiceNow, and Zscaler. She has led 11mark since its launch in 2011 and today provides counsel and manages award-winning marketing, PR, and creative campaigns for tech leaders in government and healthcare. She enjoys bringing the pieces together to support client growth goals – the whole is always greater than the sum of its parts. Nicole is a frequent writer and speaker on all topics enterprise tech – data center, cyber, cloud, IoT, AI, and more. Her recognitions include a PRSA Silver Anvil, the Bulldog PR Awards, and a Gold Stevie Award for Women in Business. When not working, you can find Nicole cheering on her kids, exploring museums, and making quick trips to the Jersey shore.

Steve O'Keeffe is principal and founder of 300Brand, a strategic holding company serving the government, IT, and healthcare industries. A 20-year veteran of the government IT community, Steve has worked in government and industry and has contributed to The Washington Post and The Economist. Today, Steve is a fixture as an expert witness on Capitol Hill, testifying on government IT and workforce issues in both House and Senate hearings. In addition to 300Brand, he founded GovMark Council, MeriTalk, and O'Keeffe & Company. Steve is a member of the USO-Metro board. A petrol-head, Steve's always in the fast lane.

Brittany Johnston is the research director for 300Brand, where she's developed and managed disruptive research programs for more than 10 years. Brittany is our resident data detective; she enjoys partnering with Federal IT marketers to explore new technologies, test brand perceptions, uncover market challenges, and synthesize the stories our government customers are trying to tell us. In her spare time, Brittany always has a camera in hand – chasing the golden hour and directing Pinterest-worthy moments while her husband and two kids roll their eyes.