What Sets Us Apart

"Those who tell stories
rule the world." – Plato

Your customers crave real connections and new ideas.

Your company is delivering innovation – new ways of working, collaborating, getting answers. Your brand must communicate that leadership in a world where perception is everything. From logo and tagline creation to message development, we'll help you tell your story: Who you are, how you're different, and how you help your customers win.

Above & Beyond


  • 2014 Gold Stevie winner for Women in Business
  • PR Agency Elite
  • GovMark Council Awards Program
  • MarCom Awards
  • 2012 Bronze Anvil Awards
  • 2013 Media Bulldog Awards
  • PR Agency Elite 2015

Our Leadership

Nicole Burdette
Nicole joined the 300Brand family of companies in 1997 and helped to build the organization since its founding, supporting clients including Dell EMC, Citrix, Red Hat, RSA, Okta, ServiceNow, and Zscaler. She has led 11mark since its launch in 2011 and today provides counsel and manages award-winning marketing, PR, and creative campaigns for tech leaders in government and healthcare. She enjoys bringing the pieces together to support client growth goals – the whole is always greater than the sum of its parts. Nicole is a frequent writer and speaker on all topics enterprise tech – data center, cyber, cloud, IoT, AI, and more. Her recognitions include a PRSA Silver Anvil, the Bulldog PR Awards, and a Gold Stevie Award for Women in Business. When not working, you can find Nicole cheering on her kids, exploring museums, and making quick trips to the Jersey shore.
Steve O'Keeffe
Steve O'Keeffe is principal and founder of 300Brand, a strategic holding company serving the government, IT, and healthcare industries. A 20-year veteran of the government IT community, Steve has worked in government and industry and has contributed to The Washington Post and The Economist. Today, Steve is a fixture as an expert witness on Capitol Hill, testifying on government IT and workforce issues in both House and Senate hearings. In addition to 300Brand, he founded GovMark Council, MeriTalk, and O'Keeffe & Company. Steve is a member of the USO-Metro board. A petrol-head, Steve's always in the fast lane.
Brittany Johnston
Brittany Johnston is the research director for 300Brand, where she's developed and managed disruptive research programs for more than 10 years. Brittany is our resident data detective; she enjoys partnering with Federal IT marketers to explore new technologies, test brand perceptions, uncover market challenges, and synthesize the stories our government customers are trying to tell us. In her spare time, Brittany always has a camera in hand – chasing the golden hour and directing Pinterest-worthy moments while her husband and two kids roll their eyes.
Susan O'Neil manages all of the accounting and financial reporting functions for the firm and related entities. A seasoned finance and accounting professional with over 25 years of experience across a broad range of industries, Susan is highly skilled in all aspects of accounting operations, human resources, financial statement preparation, cash management, and regulatory and tax compliance. She holds a master's degree in accounting from Florida Atlantic University. Outside of work, Susan enjoys volunteering for various charitable organizations, watching her USC Trojans play football, baking with her daughter and spending time outdoors with her family and dog.
Jake Tews brings more than 15 years of experience in website development, data analysis, system administration, database administration, and security. He provides support to the development team through planning and execution of solutions to our clients' trickiest requests. Outside of work, Jake is an avid maker, creating whatever comes to mind from wood, metal or anything else in arm's reach.

Join Us

We're a team that works hard, keeps learning, excels together, and has fun along the way. We're proud of our collaborative culture and we're 100% committed to our team's success.

If you want to grow and you're not afraid to try new things, we're the company for you.

Apply now through our parent company, 300Brand.