Posts Tagged:Marketing

Event Attendee Marketing – It’s a Marathon, Not a Sprint

On your mark, get set, go.  That’s typically how some event planning can feel.  However, the earlier you start planning your event, the better registration – and attendance – will be. Warm Ups With any race, you need to complete your warm up exercises and plan your race strategy.  Take the time now to sit…

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Let’s Get Contextual: The Benefits of a Contextual Marketing Strategy

In the digital age, where websites and social never sleep, data is all around us – streaming from the devices and mobile phones in front of us. More digital means more data. Every search is captured. Every purchase is recorded. But with the influx of data, comes valuable insights. Through contextual marketing strategies, marketers leverage…

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