Most agree on the value of content marketing – which leads to the challenge with content marketing – everybody’s doing it.
We know our content competes with Facebook. Buzzfeed. National “news” that’s increasingly stranger than fiction. And the 16 webinar invites arriving before breakfast. The question is, how can we ensure content investments make an impact?
Continue reading on the GovMark Council’s “Let’s Talk” blog: https://www.govmarkcouncil.org/are-facts-the-new-black/